BluSmart, once the blue-eyed child of the cab ride-hailing world, is now facing its toughest challenge since its inception in 2019.
India’s Shift from Products to Experiences: A New Era of Consumer Behavior
Despite the ongoing pressures of inflation, personal well-being and experiences have become top priorities for many. People want to live in the moment and savour life’s pleasures—whether through travel, entertainment, or self-care.
4 most common ways people become rich!
There is no nobility in being poor!
While poverty is sometimes romanticized in movies and literature as a test of character, the truth is that being poor is often associated with hardship, stress, and a lack of opportunities.
Understanding Business Operations & How to Improve Them?
Business operations encompass the various actions, procedures, and frameworks that an organization uses to fulfil its client orders and accomplish its organizational goals. It covers all aspects, including sales, customer service, production, and procurement. This refers to all the tasks necessary to maintain a business’s smooth operation.
Living an Authentic Life: Why Average Joe Has the Upper Hand?
Life has a funny way of compensating those who are not exceptional. If ignorance is bliss, high intelligence equals misery!
How to identify lucrative business opportunities?
Solving personal problems can indeed lead to the discovery of lucrative business opportunities.
Fall in love with boredom to unleash your potential!
Boredom is an integral part of our evolution towards becoming great individuals
How small & Midscale businesses can drive growth through Referral marketing?
Studies have shown that 84% of customers trust recommendations from people they know more than any advertising that comes from a brand. That’s why referral marketing is one of the best ways to generate leads and multiply your customer base. Plus, these recommendations mean free promotion for your business.
How to Use BANT to Qualify Prospects?
BANT qualification is a prominent sales methodology for qualifying leads and opportunities during the sales process. The letters “BANT” stand for Timeline, Budget, Authority, and Need. It gives salespeople a framework for determining if a prospective client is a good fit for their offering.
What is industrial marketing and how does it differ from consumer marketing?
Within the field of communications and sales, industrial marketing concentrates on offering products and services to other enterprises, as opposed to single consumers. Industrial marketing focuses on the quality and efficient industrial processes used in the production of goods to promote them. The process from initial pitch to sale close is sometimes more complex in…